I was delighted to receive the 2023 Bright Idea Award presented by the NJCBAA New Jersey Collegiate Business Administration Association for my work on healthcare and EMR. Thank you Dean Joyce Strawser and Seton Hall Stillman School of Business for the wonderful hospitality and for sponsoring the award. This is my second Bright Idea Award during my tenure at Rutgers Business School and I look forward to continuing my research journey in the years to come.