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Learn About The Rutgers Editorial Style Guide

Rutgers University has its own set of guidelines on how it and its affiliated entities are to be referred to in writing. As a site in the Rutgers webspace, it is your duty to follow these guidelines to the best of your ability. Here’s a quick rundown for you to reference when building your site: … Read More

Users First

It’s always good practice to put yourself into the shoes of your potential users. If the average person can’t navigate your site, your opportunities to educate and connect with readers become drastically limited.  Here are some simple user-oriented principles to follow when preparing your site: Terminology Avoid relying on specialized terminology, code names, or abbreviations … Read More

Accessible Design

All Rutgers websites are required to follow the Rutgers IT Accessibility Initiative. While your site template is accessible to all users with disabilities right out of the box, any additional content you add must follow these guidelines as well. Here are some easy steps you can take to make your site’s content more accessible. Links … Read More

Site Architecture

Information architecture is the practice of organizing information into various categories to be navigated. In this context, it refers to how you’ve laid out the pages on your website to encourage a certain browsing experience for your users. It’s a broad subject, but the basic principles of good site architecture are easy to apply once … Read More

Creating Your Content

Content, the words and images that fill a page, serves as the backbone of any website. Taking the time to make it compelling and easy to read will help give your visitors the same positive takeaway as from a face to face interaction. Here are a few simple guidelines to keep in mind when crafting … Read More